Earth Friendly Products – Natural & Organic Products Europe Show 2012 Show Highlights

New ECOS ‘2-in-1’ 5Ltr 170 Wash & Floor Cleaner Concentrate 600ml. Earth Friendly Products’s best selling ECOS Laundry detergent is now available in a 170 wash bottle in addition to the 20, 50 and 100 wash sizes. It comes with a curved ‘tilt and pour’ corner which avoids the need to lift the bottle. In addition to the spray and mop Floor Cleaner, we are adding a Lemon & Sage Concentrate to dilute & mop.

New Fragrance Free Dishwasher Gel 38 wash ‘2-in-1’ with Rinse Aid. From May 2012, in addition to Wave Gel Organic Lavender, we introduce Fragrance Free. Concentrated & Including Rinse Aid. Alternative to salt based tablets & powders that salinate fresh water supplies. Encourage your customers to go salt free! 38 washes for £4.95!

New ECOS Disney Baby Range. Building on the success of Baby Laundry Soap we are launching Winnie the Pooh branded ECOS Baby Laundry Detergent in Organic Lavender or Fragrance Free & Baby ECOS Stain & Odour Remover. All adopt a common visual theme for the packaging.

New Easy Pour bottles for Oxobrite Laundry Whitener 675g & Earth Enzymes Drain Cleaner 675g. From September 2012, Oxobrite and Earth Enzymes will switch to a new 675g size in an easy pour bottle with a measuring lid. This clean bright design works with the new look white label of the rest of the Earth Friendly range and aids use of product.

New Fresh Labels New labels will be phased in from May 2012 . The new labels give the following improvements:

•Clearer communication of green credentials & eco- certifications
•Larger and clearer product descriptions
•Highlighting of benefits
•Better communication of washes per bottle where appropriate
•No need for stickers

Carbon Neutral in Europe. Continuing our stringent carbon reduction initiative and global sustainability policy, Earth Friendly Products is now Carbon Neutral in Europe. This follows the recent announcement that our extensive plant-based household cleaning and laundry range is manufactured with entirely 100% renewable energy, largely from the solar panels on all 5 of our factories.

Certified by ECO CONTROL. The Earth Friendly Products has been independently certified by EcoControl in Europe. EcoControl is an internationally recognised German based inspection and certification body for ecological non-food products and cosmetics. Rigorous EcoControl quality control standards focus on sustainability, ecological quality, and assurance of natural renewable and non-genetically modified ingredients of products.

In the UK Earth Friendly Products are stocked at independent health food stores, farm shops, selected Holland and Barrett stores, department stores and mail order.

About Earth Friendly Products
Founded by chemist Van Vlahakis and his son John, in 1989, the family owned company has set the gold standard in green cleaning. Earth Friendly Products has pioneered the development & production of environmentally-friendly cleaning products. All products are manufactured with 100% renewable energy and are Carbon Neutral in Europe. Their sustainable, pure, plant-based formulas have won awards for both effectiveness and green credentials. The fabulous essential oil scents are 100% natural.

Every product is pH neutral, Vegan, not tested on animals, safe for septic tanks, and FREE FROM formaldehyde, 1.4 dioxane, petrochemicals, ammonia, chlorine, caustic soda, SLES, phosphates, synthetic perfumes, GMOs and Palm oil.

The Earth Friendly range includes laundry, kitchen, bathroom and home cleaning products, aromatherapy air fresheners and drain cleaner, as well as products designed for babies and pets. In the UK, ECOS Laundry Liquid won the ‘Best Eco/Household Product 2010’ category of Natural Products magazine, as well as Best Vegan Household products of 2011 by VegFest UK.

Earth Friendly is registered with the Vegan Society, approved by PETA and BUAV and has also been certified by ECO Control in Europe. In the USA Earth Friendly Products has proudly received the 2009 Green Patriot Trade Mark of the top 100 Green companies. It has also received the highest Champion level recognition from the US EPA through the Design for the Environment (DfE) Program’s Safer Detergents Stewardship Initiative.

Earth Friendly Products have been distributed in the UK since 1999 by Natural Eco Trading Ltd, a family run business dedicated to bringing you the greenest cleaning products.

This press release is presented for your information only.

Full Disclosure Statement: The GREEN (LIVING) REVIEW received no compensation for any component of this article.

This article is for your information only and the GREEN (LIVING) REVIEW does not (necessarily) approve, endorse or recommend the product, service or company mentioned.