GardenToolbox one of the UK's leading online retailers of gardening tools and equipment has recently divulged their thoughts on the recent hosepipe ban; both implementation and removal. There are upsides and downsides on both ends of the scale...
Evesham, Worcestershire, UK : Everyone is aware of the hosepipe ban (which has now been lifted – for the time being). It has affected many people and caused a lot of disruption to gardeners all over the Southern parts of the UK and some throughout the Midlands. People want to get out and water their plants in order to keep them green and healthy through the hot, dry spells of weather. With very little rain falling it meant that people struggled to keep their plants alive – however, with recent flooding, some parts of the country definitely don’t have this problem.
GardenToolbox has put some of their recent investments in water butts; they were the knights in shining armour to many people. Although there was little rain to be seen, the scarce rain that did fall was collected swiftly by these water-butts. This meant that people could water their plants without fear of breaching the hosepipe ban. Ironically this method is much better than using a hose because rain water holds nutrients which are beneficial to the plants.
Water butts are large containers that may be able to hold anything up to 200 litres of rain water (some high-end butts have an even greater capacity). They are useful as they can hold water for a very long time and due to their lid there is very little condensation, meaning that as hot as the outside temperature gets, the water will usually stay at a consistent temperature. Clever gardeners were able to counter-act the hose pipe ban by buying these in anticipation and stocking up on rain water which fell in the months prior to the ban coming into effect.
When the hosepipe ban struck, GardenToolbox saw a huge increase in sales of these water butts and sales on hosepipes and watering cans steady out, and then after the very wet April we had (one of the wettest on record) the ban was lifted, we saw a reverse, the water butts sales levelled and products such as water cans and hosepipes began to rise again.
Scott Morris, Marketing Manager at GardenToolbox commented “We cannot be upset with the hosepipe ban, as water butts are one of our more expensive items and we made good profit from them. But we strongly believe that it is better to have all this rain that we have been getting over the past few days. Mainly because it’s good for the gardeners who want to keep their plants as healthy as possible and we can stay useful by providing the equipment for them to do so.”
GardenToolbox is fully aware of the problems that can arise from a hosepipe ban and they’re constantly trying to find ways around it in the hope of helping out their customers, by saving them time, money and effort.
GardenToolbox currently operates on the new, rebranded and ever-expanding Online Home Retail Network which currently encompasses around 50 websites which sell everything from Hozelock equipment and shower pumps to radiator covers and leaf blowers. Online Home Retail Limited first started out as Plumbworld Ltd back in 1999 and since then it has been bought by the Grafton Group PLC in 2006 and received a major rebrand in 2012. The business now employs 60 people in its purpose built warehouse/offices and has a total turnover nearing £25 million per year.
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