VISIBLE STRATEGIES BRINGS AWARD-WINNING ENVIRONMENTALIST LESTER BROWN'S "PLAN B 3.0" TO LIFE ON SCREEN USING SEE-ITTM

Visually experience the plan to save civilization with three clicks of a mouse button

VANCOUVER, B.C., CANADA - Visible Strategies, provider of the world’s most visually engaging performance management and communications software, and the Earth Policy Institute, a research organization in Washington, D.C., announced the public launch in Visible Strategies’ SEE-ITTM software of Lester R. Brown’s world-renowned plan to save civilization. For the first time, the plan outlined in Mr. Brown’s book, “Plan B 3.0: Mobilizing to Save Civilization”, has been transformed into a single, interactive place on the Web using SEE-IT’s multimedia interface. Now individuals, communities, and organizations everywhere can quickly see and understand “Plan B,” and be inspired to become the generation that mobilizes to save civilization.

“The Earth Policy Institute is dedicated to building a sustainable future and showing how to get from here to there. ‘Plan B’ represents an ambitious but necessary strategy to cut global carbon emissions 80 percent by 2020, and SEE-IT is an excellent tool for presenting the goals and strategies I’ve outlined,” said Lester Brown, President of the Earth Policy Institute.

“Bringing ‘Plan B’ to life on screen is an honour for Visible Strategies but more than that, it’s a chance to help make a significant difference in the battle to save the planet,” said Colin Grant, CEO and Founder, Visible Strategies. “By graphically connecting the dots of Lester’s plan within SEE-IT and presenting his recommendations in this visually-engaging and clear way, we believe more people will get involved. Think of this as the ‘Coles Notes for Plan B’ but in an interactive, online format everybody will love to use.”

Product Information & “Plan B” SEE-IT Availability
SEE-IT is a Web-hosted, enterprise-grade software application consisting of an engaging Adobe Flash™ front-end viewer on top of an SQL database and proprietary enterprise platform within a Microsoft .NET framework. It is the only performance management and communications tool that puts strategic plans and progress into pictures and that takes a top-down approach linking long-term vision to current actions. That means optimal performance, cost savings, and reporting for progressive organizations trying to advance their strategic initiatives and the world’s path to a sustainable future.

To view the “Plan B” SEE-IT, please visit the Earth Policy Institute Web site at: http://www.earthpolicy.org

The Earth Policy Institute (EPI), a non-profit environmental research organization based in Washington, D.C., was established in 2001 to provide a vision of a sustainable future along with a roadmap of how to get from here to there. EPI works at the global level simply because no country can create an environmentally sustainable economy—an eco-economy—in isolation. EPI’s publications include books, the newest of which is Plan B 3.0: Mobilizing to Save Civilization, Plan B Updates, which are four-page analyses of current global issues, and a set of Eco-Economy Indicators that track progress in building a sustainable economy. In addition to English, its books are published in 25 languages.

Visible Strategies provides the world's most visually-engaging performance management and communications software stemming from 20 years experience guiding government and business leaders around the world on triple bottom line management principles and 21st Century tools. With three clicks of a mouse button, progressive organizations, communities, and governments can quickly and clearly see their plans for a better tomorrow and whether they’re on track today, driving real action towards their social, environmental, and economic goals and towards a shared sustainable future. The company is partner to multiple city and business member organizations including Al Gore’s Live Earth team. For more information, please visit www.visiblestrategies.com.

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