by Michael Smith (Veshengro)
The unfavorable exchange rate and unpredictable political landscape have attributed to the rise in staycations, it is suggested. To that we should also add that there are still many who literally cannot afford to go abroad as they have not had a pay rise for many years.
A 23.8% rise in British holidaymakers planning UK stays for summer 2017 was identified based on searches and bookings made between October 2016 and January 2017 to depart from June to August this year.
UK trips are getting shorter too, as the data indicated that more than half of domestic holidaymakers are planning a break of three days or less – up 8.8% from last year.
A notable decline of 5.2% was found in the number of UK travelers planning a staycation of 12 days or more, however this group still accounts for 16.6% of the total. The top five UK destination cities this summer are London, Edinburgh, Belfast, Glasgow and Manchester.
While staycation bookings are up, Spain remains the top summer destination for UK holidaymakers, followed by with Italy, Greece and Portugal, though France has dropped out of the top five this year despite being the third most popular destination for Britons in 2016.
With Sterling plummeting 13% against the US dollar and dropping 9% against the euro since the EU referendum vote last June, we are seeing a notable uplift in UK tourists opting to holiday at locations at home. Others will be vacationing at home at home, so to speak, in that they are not going to any resort or anything of that nature.
We have seen that stay-at-home staycations have become very popular over the last couple of years ever since the Great Recession and austerity in Britain and this could be seen in the local Parks with a serious increase of visitors.
We have seen an almost a 25% year-over-year increase in people opting for staycations in the UK this summer rather than going abroad and over half the people are planning shorter trips for less than three days. That trend has seen an increase of almost 10% over the previous year.
For some, as mentioned, opting for a staycation at UK destinations (and even altogether at home) is closely tied to the unfavorable exchange rate between Sterling and Euro since the Brexit vote but, in my opinion, it has also a great deal to do with lack of cash flow, so to speak, as many workers who would have traveled to destinations on the European mainland just cannot really afford to do so.
Other concerns, no doubt, are those of security and the ever increasing restrictions of what you can and cannot take with you on an aircraft nowadays, with regards to terrorism concerns. Check-in rimes are getting longer and also the check-out, so to speak, on the other end. And on the way back you have a repeat performance creating hassle and stress which almost requires another holiday to get over it.
Personally I cannot think of any better kind of holiday, vacation, than staying at home and spending it there.
© 2017
