Plant a Tree for Arbor Day with Mohawk

by Michael Smith (Veshengro)

COHOES, N.Y., June 2009 - Mohawk Fine Papers, Inc. is proud to sponsor a tree planting drive with the Arbor Day Foundation. Beginning July 1, 2009 and ending December 31, 2010, Mohawk will host a fundraising event, in collaboration with the Arbor Day Foundation, to plant new trees in our nation’s forests.

Donations can be made at the checkout of Mohawk’s new e-commerce site, Mohawkpaperstore.com.

For every $1 contributed, the Arbor Day Foundation will plant one new tree, and because Mohawk plans to match each dollar up to $8,000, two trees will then be planted for every dollar donated. This means that 16,000 trees could be planted during this time!

Mohawk’s partnership with the Arbor Day Foundation is just one more example of its commitment to the environment and raising sustainability awareness.

“Mohawk is excited about working with the Arbor Day Foundation to replant national forests that have been devastated by drought, disease, insects and wildfires. Replanting is essential to the health and quality of the forests. This need is critical in areas where natural regrowth is impossible or could take hundreds of years. Every tree planted will help to stabilize soils, reduce run-off, store carbon, sustain wildlife and restore the natural beauty of our nation’s forests for the benefit of future generations,” says Michelle Carpenter, Manager, Corporate Environmental Initiatives, Mohawk Fine Papers.

For more information, visit www.mohawkpaperstore.com or call 1-800 the mill.

Recognized for its technical innovation and environmental focus, Mohawk Fine Papers, Inc. is the largest manufacturer of premium printing, writing and digital paper in North America. Signature grades include Strathmore®, Beckett®, Mohawk Superfine™, Via®, BriteHue, Carnival, Synergy, Solutions, Nekoosa Linen, Mohawk Color Copy® and proprietary Inxwell® products, Navajo®, and Options®. Mohawk is also the exclusive marketer of Kromekote and Knightkote. Mohawk offers reams and envelopes through its e-commerce site at mohawkpaperstore.com.

Mohawk is the first U.S. paper mill to offset 100% of its electricity with windpower renewable energy credits and the first U.S. premium paper mill to shift toward carbon neutral production. Also offered are recycled papers certified by Green Seal and papers certified to the Forest Stewardship Council’s (FSC) standards by SmartWood.

While this is all a very nice gesture and idea it would be far better if the paper industry – per se – and I am not just aiming at Mohawk, would in fact ensure and work towards sustainability in forest management. Some companies certainly do not and Kimberly Clark operating in Canada certainly does not.

I have no issue with paper and the paper industry per se (yes, that term again) and I know that properly managed forests will produce wood for paper ad infinitum while, at the same time, benefiting the environment. The latter appears to be something many so-called environmentalists do not seem to grasp.

May we wish the venture of Mohawk Fine Papers, Inc. all the possible success and let's hope that many more additional trees will find themselves into the forests of the United States.

Trees are the answer to the carbon issue but this is something that seems to be overlooked at times and we need more trees and more forests and those must be well managed forests. Forests managed for the good of everyone, including providing jobs and income.

© 2009
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