The story of the MV Ever Given

by Michael Smith (Veshengro)


This picture of the MV Ever Given embedded in the banks of the Suez Canal shows exactly what is wrong with our trade today and how close the current system is to the brink of collapse.

As an example there was a story the other day on the BBRC Radio 4 about a wood merchant who has some wood flooring on board of that ship. The flooring is French Oak which was shipped all the way to China where it was turned into veneer and then glued onto plywood tongue and grooved to become laminate flooring.

The same as, and not just the UK, send, or used to sen, our recyclable plastic to China to be turned into pellets to be re-imported into our respective countries to have plastic products made from or import plastic products made in China from those plastic bottles. We keep sending tulips to Holland, so to speak, each and every time instead of doing the things at home.

In addition to that the story with Covid-19, aka SARS-Cov-2, and it new variants is threatening, so we are told, imports into the UK, for instance, from the European continent as Britain may be putting a number of EU countries on the “red list” with regards to the infections. The haulier associations say that any measures imposed such as testing and quarantine could discourage truckers coming to the UK and thus could threaten supplies of foods and other goods.

As far as Britain is concerned, having left the EU, the time would be right to reconsider home production of many things and also and especially improving the situation of farming by returning to smaller general farms rather than the huge farms and for farmers, as well as fishermen, instead on thinking first and foremost about export to actually think about feeding the nation.

The same goes for production and ownership of companies. Time to bring things back “in house”, so to speak, and to make things again in the country rather than to be relying almost wholly on imports from China and other such places where labor is cheap and environmental laws lax and workers' rights almost non-existent. But, hey, it is cheap and everyone wants things cheap and the corporations want cheap labor so as to reap high profits.

The corporations do not care that, for instance, in the extraction of both the materials from which the batteries for our cellphones and electric vehicles are made and the production of cacao for chocolate child slaves are being used. As long as whatever is being produced can be produced cheaply is all that counts for them.

What to do? Towards autonomy, zero waste, creating a network with the neighborhood, training to acquire the old knowledge and so on. Back to basics, more or less literally.

One of the most essential things that leads to autonomy is to make your vegetable garden, and it does not always need a great deal of space. Grow up instead. The other is to learn to make things for yourself and to learn to and be able to repair things.

Instead of relying on technology to solve the problems we might do well to look at other ways, some not so complicated ones.

© 2021

The SIGNAL FOR HELP

The anti-violence gesture to recognize and help victims of abuse

by Michael Smith (Veshengro)


Thumb of the hand folded, four fingers up and then closed to a fist: an anti-violence gesture we all need to learn to recognize, because through silent and universal language you can ask for help against domestic abuse.

This is a gesture that should become international, codifying a call for help from women victims, but victims are not always women, of domestic violence or who feel in danger anyway.

It can often be difficult for those who suffer abuse to ask for help, due to the presence and constant control of their abuser, but also the spiral of fear that the violence perpetrated triggers.

The problem, like with so many things, that the more they are made public the more also the opponent, in this case the abuser, knows such signals and codes and the cipher is broken. Nevertheless for victims knowing this code and for everyone else to know ity too might just save someone's life. So let's spread the knowledge.

© 2021

Corona reinvents sustainable packaging by launching beer pack made using barley - giving the essential beer ingredient a new life


 ● The initiative is part of the continuous commitment of the brand on finding sustainable technologies to protect nature

● New technology - three years in the making - repurposes surplus barley straw into packaging material in a circular process eliminating wastage

● Revolutionary new process uses 90% less water*, less energy, and behaves just like regular paper when recycled.

18 March 2021: Corona today launches a new, circular form of packaging for six-packs as part of its long-standing dedication to protecting the environment – harnessing surplus barley straw to create a truly sustainable paper packaging solution.

Corona, which has a deep connection with the natural world, is the first global brand to leverage technology and processes three years in development by AB InBev’s Global Innovation and Technology Center (GITEC). This ground-breaking technology reimagines how to use barley, giving the essential beer ingredient new life as a sustainable packaging solution.

Barley seed will continue to make the beer that consumers know and love. But barley straw, a leftover from farmers' harvests, will now be used through a unique pulping process built to handle its relative fragility.

Combined with 100% recycled wood fibers, this process creates a paper board to produce new packaging that is as strong and durable as a regular six-pack, but better for the planet – able to carry six cold beer bottles from the store fridge to the beach, but using far fewer resources along the way.

Turning barley straw into paper fiber uses 90% less water*, along with less energy and fewer harsh chemicals. Using leftover barley straw is also far more productive than the equivalent area of woodland, and Corona sees this as one path forward to eliminate the need for virgin trees and raw material from their supply chain in the future.

Upon completion of the successful pilot, AB InBev, Corona’s parent company and the leading brewer in the world, will review rolling out the technology to other brands thereby increasing the potential positive environmental impact and the ability to influence the whole beverage industry.

Felipe Ambra, Global Vice President of Marketing, Corona, said: “Corona is a brand born at the beach. We’re deeply connected with nature and appreciate all that it has to offer, so we want to continue to do our part to protect it. Our deep reverence for nature is what inspires our vision to become a sustainability leader in the consumer packaged goods industry, because we want everyone to be able to keep enjoying paradise.

Starting with our own packaging, we assessed where we could make changes within our production and supply chains to make a real difference. We are proud to announce this first step in reinventing the future of packaging for our industry.”

Keenan Thompson, Director of Packaging Innovation at AB InBev, said: “We’re excited to finally launch this new packaging innovation we’ve been developing over the past three years. At AB InBev we are continually pushing boundaries by developing scalable solutions. Today is a proud moment for us, not only are we providing an opportunity for farmers but we’re also delivering a more mindful solution to the consumer.”

The new packaging will launch today with an initial 10,000 six-packs rolling out as a pilot in Colombia in March, followed by Argentina later in 2021 as Corona looks to scale the new solution globally.

Source: Corona Press Office