Glamorous organic fashion label Earth Couture launches an all-new stylish website to mirror the ethos of the brand. The website www.earth-couture.com is set to widen the brand’s customer pool and grow the label’s market presence, as well as providing an online shopping experience to remember. A bold, fresh new look for the site merges with Earth Couture’s own classic identity. Striking black stands out against the natural earthy colour way that is indigenous to Earth Couture. The newly designed website allows users to have easy access to all the need-to-know information about the brand. Customers will be able to shop online and purchase their very own Earth Couture products in a quick and effective manner.
Earth Couture is the brainchild of Meleni Bharwani; grown from a seed of inspiration bringing together her commitment to eco ideals with her interest in fashion. Meleni aimed to develop clothes that reflect a contrasting calm, environmental awareness and alluring appeal. Offering organic glamour for urban sophisticates; luxe eco statement clothing with a purpose. With every sale, Earth Couture donates a much-needed mosquito coil to families in need in Nigeria, helping to protect them from life-threatening malaria, to which all children are particularly vulnerable.
The Spring/Summer ’10 collection provides luxurious, organic lounge-wear in the form of the classic 2 piece tracksuit through to on-trend jump suits in a colour palette to appeal to every glamorous urbanite. From classic sultry black through the colour spectrum of softer pastel shades and even shocking vibrant colour ways to lift the spirits in Plum Purple, Raspberry Rose and Angel White, there is something to suit all. For added sparkle the tracksuit top embellished with crystals in the iconic leaf pattern, reflecting Meleni’s inspiration taken from her natural surroundings in Africa , is a sure show stopper piece.
Earth Couture offers the ultimate addition to the fashion conscious’ wardrobe and it couldn’t be easier to get your stylish mitts on your very own with this all-new website.